书名:实用商务英语阅读(第2版)
编号:1044053
ISBN:9787564002121[十位:7564002123]
作者:蔡蔚 彭春萍
出版社:北京理工大学出版社
出版日期:2006年02月
页数:285
定价:29.00 元
参考重量:0.452Kg
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图书情况:正版二手旧书,绝不影响正常阅读!
绝无缺页少页,发货前再次检查,请放心购买!
* 内容提要 *
以阅读技巧为纲,系统进行技巧介绍和针对性强的实践练习;选材涵盖了各种实用商务文体,包括信件、备忘、报告、财务文件、广告等;附有BEC初级及中级考试的考试题型以及阅读补充材料,以方便读者自学使用;难易程度由浅人深,编排有利于课堂教学和自学;本版增加了常用商贸缩略语和主要商务媒体,信息更新颖.练习的实用性与针对性更强;可用作高等院校相关专业学生商务英语阅读课程教材,还可供外贸工作人员、商务管理人员、外企文员及准备参加BEC和各类商务英语考试的广大考生自学使用。
* 图书目录 *
Chapter One Are You Ready?
1.1 What Are Your Reading Habits?
1.2 Good Habits for Business Reading
1.3 These Habits May Cause Inefficiency in Business Reading
1.4 Identifying Skill Requirement
Chapter Two "Three T" Principle In Business Reading
2.1 Identify the Type of the Text
2.2 Find Out the Theme of the Text
2.3 Sort Out the Trace in the Text
2.4 More Practice
Chapter Three Skimming
3.1 General Consideration of Skimming
3.2 How to Skim
3.3 More Practice
Chapter Four Scanning
4.1 General Consideration of Scanning
4.2 How to Scan
4.3 More Practice
Chapter Five Deducing
5.1 Guess Unknown Words
5.2 Read Between the Lines
5.3 More Practice
Chapter Six Charts And Tables Reading
6.1 Line Charts,Bar Charts&Pie Charts
6.2 Flow Charts
6.3 Organization Structures
6.4 Tables
6.5 More Practice
Chapter Seven Business Journals Reading
7.1 How to Read Headlines—Starting from the Top of the Pyramid
7.2 How to Read Lead—Sliding Down the Pyramid
7.3 How to Read Body—Sloping Downwards the Pyramid
7.4 More Practice
Chapter Eight A Detailed Guide To BEC
8.1 A Detailed Guide to BEC Preliminary
8.2 A Detailed Guide to BEC Vantage
8.3 A Detailed Guide to BEC Higher
Chapter Nine Supplementary Reading
9.1 Intensive Reading
9.2 Reading Practice for BEC Vantage
9.3 Extensive Reading
Appendices
Appendix Ⅰ Sample Paper (BEC Preliminary)
Appendix Ⅱ Sample Paper (BEC Vantage)
Appendix Ⅲ Commercial Abbreviations
Appendix Ⅳ 2005 Fortune Top 100
Appendix Ⅴ Major World Media
参考文献
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* 编辑推荐与评论 *
本书是当代商务英语丛书中的一本,该丛书具有体例新颖、实用性强的特点,注重掌握商务活动全过程,把商务内容贯穿其中,重点突出,使读者一目了然;本套丛书以实用为原则,在实际商务活动的基础上精心设计出各种典型的案例,可读性强,有一定的学术价值,不仅可供高等院校本、专科商务英语专业或相关专业作为教材,而且不失为一套可供广大经贸工作者参考和借鉴的较为理想的读物。
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